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How corporate gifting can benefit your business

How corporate gifting can benefit your business

Business Development

Bharat Haria

Bharat Haria

6 Nov 2018, 09:30 — 3 min read

The festive season is the ideal time to celebrate and exchange gifts. During this time, corporate gifting is an important way of strengthening and establishing a relationship of trust and appreciation between a company and its employees and clients. 

1. A symbol of a valued relationship

A thoughtful gift is a beautiful reminder to your team and clients that you value the relationship you share with them. Choosing the right gift and method of giving is important.

2. Gifts bridge geographical distances

Gifts are a great way to bridge geographical distances and convey to clients that they are fondly remembered on a special occasion. Thoughtful gifts create a feeling of warmth and bring people closer together.

3. Personalised gifts boost your brand

Corporate gifts are a great way to convey your brand values of building relationships, thoughtfulness, and going the extra mile. You can customise gifts with your company branding to create a memorable gift and make a positive impression in the minds of your clients.

4. Gifting keeps the channels of communication open

When your client receives your gift, they immediately think of you and it opens up the lines of communication. The client is likely to acknowledge your gift, thereby providing you the opportunity to discuss ongoing business and further synergies. Perhaps your client will regularly use the item that you have gifted, thereby further reinforcing your presence in their mind.

5. Your gift choice can set you apart from the competition

A memorable and thoughtful gift is sure to make a lasting impression on the receiver. Your clients most likely receive a number of gifts during the festive season but if your gift is unique, useful and innovative it will capture the imagination of your client and they are likely to think of you even more favourably. Sending a memorable gift is the ideal way to establish yourself as a preferred business partner.

Mahavir - The Home Store's online store helps you put together memorable festive season corporate gifts in just a few minutes. The tedious process of visiting vendors, supermarkets, convenience stores and trade outlets to finalise orders, is eliminated. Multi-city shipping option allows you to easily ship the gifts to multiple addresses without any hassle. 

 

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Disclaimer: The views and opinions expressed in this article are those of the author and do not necessarily reflect the views, official policy or position of GlobalLinker.

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