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Anil Kumar

CoFounder at Planetworx Technologies Pvt. Ltd.

Bengaluru, India

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Proximity Marketing, Location based notifications, Indoor navigation

Business Requirements

Trapyz ( https://www.trapyz.com) from Planetworx Technologies gives real-time micro-location intelligence on consumers for offline retail business. Trapyz solutions empowers enterprises with much-needed last-mile indoor location data and real-time insights to Brands to help them design marketing interventions that drive increased footfalls and conversions. Brands can better target their segments and design real-time contextual campaigns thus enhancing consumer shopping experiences. The solution provides last-mile indoor location intelligence on a ‘Data-as-a-Service’ model that can be leveraged to build various location based services. Trapyz Locate is the indoor-detection, positioning and way-finding solution( since GPS does not work accurately indoors) and Trapyz Connect is a proximity targeting solution that helps serve real-time contextual notifications, offers & personalised deals to consumers. The solution uses cutting-edge sensor-fusion mobile technologies on cloud-hosted model

Incorporation Type

Private Limited Company

Year of Establishment

June 2016

Nature of Business

Service Provider

Number of Employees

1 - 10 People

Annual Turnover Less than ₹25 lac

Industry Digital & Technology > Digital Solutions, Marketing & Services

Location(s) Bengaluru (India) |

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